Fugazzi’s Orange Crush isn’t your average sunny citrus. It takes the familiar joy of orange and flips it on its head; adding tension, texture, and a touch of irreverence that’s become signature to the brand.

Just before summer began, Chanel released a new flanker of the legendary Chance – Chance Eau Splendide. A sparkling fruity scent, a bright purple color, playful ads featuring Belgian singer Angèle – it all contributed to the perfume quickly becoming the next TikTok hit. But why does this flanker seem to be the IT perfume of the season?

I didn’t think I’d fall for another lactonic scent. I’ve tried too many that promised milky comfort but delivered sugar fatigue instead. But Lac.ton.ic surprised me. It didn’t just smell creamy—it felt creamy. Like someone poured warm almond milk over a sunny afternoon and told it to stay soft forever.

Vanilla in perfumery is often predictable. It’s dessert. It’s nostalgia. It’s comfort on skin. Most of the time, it leans creamy, sweet, warm; the kind of scent that wraps around you like a cashmere scarf. But Vanille Carbone by Atelier Materi steps away from that familiar path. It’s still vanilla, but filtered through charcoal, fire, leather, and shadow. It doesn’t hug you. It stops you in your tracks.

Floraïku recently introduced a new perfume in their collection—Gong. It beautifully blends juicy citrus with amber, and surprises with an unexpected accord.

On a sunny afternoon in Barcelona, I wandered into the Carner Barcelona flagship store—a quiet haven just a few steps from the city’s vibrant bustle. The space was effortlessly chic without trying too hard, like someone who wears linen in the summer just because it feels good.

I share a deep connection with the land of Indonesia. It’s undeniably one of my favorite places in the world—a country I've returned to time and time again.

Perris Monte Carlo's new perfume Balsamir is an immersive experience of mysticism and luxury. It elevates resins in the fragrance to the next level.

After the huge success of last year’s release from Sarah Baker, Peach’s Revenge, two more peach-focused perfumes have joined the trilogy. One of them is Rococo Pie – perhaps the most elegant of the three, yet irresistibly delicious and playful.

British luxury perfume house Electimuss has recently added a new fragrance to its Explorer Collection - Moroccan Medjool. This scent transports you straight into the golden desert heat and is a true ode to delicious dates.

One of the things I really love about Ex Nihilo is how they use modern fragrance molecules with such finesse that their creations feel effortlessly elegant. Their scents often come across as refined but never boring, there’s always something interesting or unexpected. They walk the line between high-concept niche and sheer wearability with poise, and Spiky Muse is a perfect example of that balance.

403 Myrrh Shadow is a 2025 release from Bon Parfumeur, offering a contemporary take on amber, enriched with intricately layered woods, vibrant spices, and enigmatic resins. The fragrance was born from the idea of blending dreams with modernity—a concept that guided its creation.

Printemps took me by surprise. It features one of the most realistic apple accords I’ve ever encountered. It’s beautifully balanced, calm, and effortlessly evocative.

Just before the summer season begins, Goldfield & Banks introduces a new perfume inspired by Australia’s coasts – Pacific Rock Flower. After testing it repeatedly over the past couple of months, I have a strong feeling this will become a staple in the vacation-season perfume wardrobe.

There’s a certain kind of freedom that comes with spring and summer—the way the wind carries new beginnings, the way sunlight makes everything feel a bit more possible. Il Colore del Vento, the 2025 release from Italian house Nobile 1942, captures that very feeling: lightness, movement, and a playful elegance that feels like a breath of fresh air after a long winter.

Black Moonlight is one of two new fragrances recently introduced by Italian luxury perfume house Xerjoff, created in collaboration with the iconic British band Duran Duran. Housed in a sleek black bottle, the perfume hints at how true rockstars might smell.

Some fragrances arrive like a sunbeam through an open window—unexpected, warm, and quietly transformative. Néroli Hasbaya is one of them.

Some fragrances shout. Others whisper. And then there’s Impadia—the newest release from BDK Parfums—that doesn’t need to do either. It simply walks beside you. Quietly confident. Unshakably present.

After much anticipation, Neela Vermeire Creations has introduced a new perfume to their collection—Eshal. This fragrance is a true ode to one of the most sensual white flowers: tuberose.

The cherry note has been having its moment for quite some time now. It has appeared in countless perfumes across both niche and designer lines—so much so that it sometimes feels overdone. Yet, some fragrances manage to offer a fresh perspective on cherry. One such creation, launched earlier this year, is Love No Shame by the French house Plume Impression.