If you've been following perfume channels on social media lately, it’s been impossible to miss the buzz around Roja’s newest release – Lost in Paris. The brand, which rarely ventures into gourmand territory, has certainly sparked the curiosity of the fragrance community with this launch.

To mark the 20th anniversary of Roja Dove Haute Parfumerie, a new fragrance—RDHP20—has been launched, perfectly embodying the brand’s signature elegance and sophistication.