Atelier Des Ors Celebrates Its 10th Anniversary with Novae Vanilla
PlezuroMag
French haute parfumerie house Atelier Des Ors unveils its newest creation, Novae Vanilla, a fragrance that radiates the essence of gold — both as a material and as a timeless symbol. Released in celebration of the brand’s tenth anniversary, Novae Vanilla embodies Atelier Des Ors’ decade-long devotion to craftsmanship, creativity, and the eternal pursuit of beauty.
Image provided by the brand
“For us, it is both a material and a symbol. Past, present and future. Craftsmanship and creation. It encapsulates an approach akin to alchemy: starting with the obviousness of a sublime and fascinating material, gold, and exceptional and meticulous expertise, gold craftsmanship, to transform it, to transmute it into the imaginary,” the official press release reads.
Since its founding, gold has been the heart of Atelier Des Ors’ creative philosophy — a universal material linking the physical, the sacred, and the spiritual. Gold represents humanity’s enduring connection to light, beauty, and divine perfection. It also mirrors the brand’s own quest for harmony, excellence, and transcendence through olfactory artistry.
“Symbol of a quest for perfection, beauty and excellence, gold is shaped by the hands of artisans and thus embodies a deeply human approach based on respect, transmission and the patient work of man on a demanding material,” the brand notes. “A material imbued with memory and magic, gold instinctively transports us to another place. It guides our quest for beauty and imagination, elevated to an art of living.”
This latest creation takes its inspiration from the golden ratio (φ) — a mathematical and aesthetic principle that has guided artists, architects, and philosophers throughout history in their search for balance and universal beauty. With Novae Vanilla, Atelier Des Ors transforms this concept into scent, expressing a perfect harmony between light and darkness, matter and spirit.
“Novae is a suddenly brighter star, while everything seems immutably permanent and dark in the eternal sky,” the release continues. “It expresses this impermanent permanence — the craftsman’s constantly renewed view of the material, the creative brilliance, the infinite quest for perfection and beauty symbolised here by the golden ratio.”
Created by perfumer Marie Salamagne, Novae Vanilla is described as a “stellar vanilla,” exploring the tension between radiance and shadow. It opens with a mineral accord that evokes purity and cosmic freshness, before revealing the golden glow of mimosa, known as “the golden flower.” The heart unfolds around a trio of rare vanillas — NaturePrint® Blue Vanilla, airy and ethereal; Bourbon Vanilla Absolute, rich and carnal; and Madagascar Vanilla Infusion, soft and woody. The base of amber woods and musk brings depth, warmth, and longevity.
“Novae Vanilla explores the contrast between light and dark, opacity and brilliance, silence and vibration, where each note finds its place in a harmony similar to that of the golden ratio,” reads the perfumed note by Salamagne.
Founder Jean-Philippe Clermont describes the creation as a philosophical reflection on beauty and truth:
“Novae Vanilla is the quest for truth, for balance, the quest for beauty intrinsic to all being and all things, the ultimate quest for self-knowledge that drives us in this new decade,” he says. “It’s about reaching the truth and what lies behind the incredible balance of the universe. Novae Vanilla is the harmony between darkness and light, vanilla and mimosa, matter and immatter. It’s a relationship with the divine, a hymn to life, beauty and creation.”
In honour of the brand’s tenth anniversary, the iconic bottle has been reimagined to shine “like a nova.” The gold-vanilla hue of the perfume glows beneath newly engraved rays of light, now forming a star on the back of the bottle — while the seahorse emblem takes pride of place on the front, symbolising both rebirth and endurance.